Projector Research Firm Pacific Media Associates Changes Name to PMA Research Limited

San Juan Capistrano, California, USAJanuary 27, 2013. Over 20 years ago, Dr. William Coggshall founded Pacific Media Associates (PMA), which has become recognized as the most widely respected projector market research firm in the world. Dr. Coggshall has announced that he’s ready to take on his next challenge and has decided to apply his continuing interest and background in high technology to web-based content publishing, but will be making good use of projector technology in these new pursuits. Effective this January, projector industry veteran Nick Rogers, who has headed up PMA’s EMEA research activities for a number of years now, has acquired the assets and obligations of Pacific Media Associates.

As part of this transition, the company name has changed to PMA Research Limited. All current PMA staff will be continuing on with the new company, and Dr. Coggshall will have a part-time advisory role. PMA Vice President Michael Abramson will still be responsible for the analysis and forecasting team, and will drive their continuous efforts to produce the same high-quality and timely reports. PMA Vice President Linda Norton will continue to handle business development and marketing activities for the company, and will now also be responsible for operations in the Americas. Long-time projector industry executive Masa Hayashi remains in charge of PMA’s research activities in Asia, and Nick Rogers will continue to handle the EMEA research efforts, as well as worldwide company operations.

According to new owner Nick Rogers, “PMA Research will proudly continue what Bill has started by providing detailed market information to projector manufacturers and other companies in the projector ecosystem. In addition, PMA Research will be investing in additional resources and information coverage to further meet the needs of our clients”.

When asked about the company changes, Dr. Coggshall said, “I was delighted when Nick Rogers expressed interest in taking the reins over from PMA. I have greatly appreciated his many professional contributions since joining PMA in 2007 and enjoyed working with him personally. Plus, I strongly wanted to keep intact the excellent team that I have had the pleasure of working with for so many years, so that they could continue to supply the projector industry with top quality market information.”

Effective immediately, please note the following new mailing addresses and phone numbers for our main US and Worldwide offices:

Corporate Office:

PMA Research Ltd
Maybrook House
97 Godstone Road
Caterham, Surrey CR3 6RE
United Kingdom
Phone: +44 7985 415 154

US Office:

PMA Research Ltd.
25852 Avenida Cabrillo
San Juan Capistrano, CA 92675
Phone: +1.949.493.4601

About PMA

PMA Research specializes in worldwide front projector market information, including New Era (sub-1000 lumens), Mainstream (1000-3999 lumens), and High-End (4000+ lumens) categories. Their Industry Service family of publications provides detailed worldwide quarterly updates (sell-in data and forecasts) on front projector markets, event-driven Alerts and blogs on new products and other key industry developments, and biennial Web surveys of North American dealers and end users (including organizations and individual consumers). Their Tracking Service family of monthly reports offers timely sell-through data and analysis on unit sales, true volume-weighted street prices, and inventories of front projectors sold by leading North American retailers, dealers, and distributors. PMA was established by Dr. William Coggshall, who was a co-founder of Dataquest (now part of Gartner) and helped start the syndicated high tech market information business. The company’s US headquarters is located at 25852 Avenida Cabrillo, San Juan Capistrano, CA 92675. Phone: 1+ (949) 493-4601. Website: