Menlo Park, California, USA – January 3, 2013. Pacific Media Associates (PMA), the global market information experts on the projector category, has released their latest industry forecasts for the worldwide New Era projector market, which includes pico and personal projectors. PMA expects 2012 worldwide shipments of nearly 1.8 million units, and anticipates this figure to grow to more than 12.3 million units by the year 2016.
One of the strongest segments of anticipated growth are Pico Embedded models, which are projectors built into other mobile devices such as cell phones, cameras and camcorders. PMA has forecast a 66% growth rate for this segment, to nearly 1.5 million units shipped worldwide in 2013 and again expects that figure to double in 2014. By the year 2016, worldwide unit shipments in this category are forecast to reach 6.4 million units.
Another bright spot in the New Era forecast is the New Era Integrated projector category, which includes battery-powered Pico Companion projectors, as well as Personal, and Gaming/Toy projectors. PMA has forecast a very strong 68% growth rate for this segment, to over 1.4 million units shipped worldwide in 2013, and expects unit volume to again more than double in 2014. Exponential growth is anticipated to continue through 2016, where worldwide volumes will reach more than 5.9 million units.
“Pico and Personal projectors continue to gain momentum as the technology improves,” says PMA analyst Jack Segal. “People like their mobile devices, and are embracing the ability to share photos and videos straight from their phones and cameras. As personal projectors become brighter and their resolutions become higher, they are ideal for road warriors making small group presentations, so the corporate sector sees the value in these projectors as well”.
PMA specializes in worldwide front projector market information, including New Era (sub-1000 lumens), Mainstream (1000-3999 lumens), and High-End (4000+ lumens) categories. Their Industry Service family of publications provides detailed worldwide quarterly updates (sell-in data and forecasts) on front projector markets, newsletters on new products and other key industry developments, and biennial Web surveys of North American dealers and end users (including organizations and individual consumers). Their Tracking Service family of monthly reports offers timely sell-through data and analysis on unit sales, true volume-weighted street prices, and inventories of front projectors sold by leading North American retailers, resellers, and distributors. PMA was established by Dr. William Coggshall, who was a co-founder of Dataquest (now part of Gartner) and helped start the syndicated high-tech market information business. The company headquarters is at 1060 Siskiyou Drive, Menlo Park, CA 94025. http://www.pacificmediaassociates.com/